Publikace

Case Study: Amnesty International (Hungary)

In order to get their supporters closer to the organization and gain new donors, Amnesty International Hungary introduced email journeys, a personalised communication tool that, based on the interests of the people they connected with, allowed them to get all…

Case Study: Medve Matek (Hungary)

Reaching the same constituencies via a different path can bring huge results. Medve Matek took their existing offline math and logics contest online, which resulted in setting up direct communication with roughly 10 000 parents and attracting many new teachers.

Case Study: INEX-SDA (Czechia)

The case study shows how an organization, focused on international volunteering, was able to wake its “sleeping” supporters in a successful crowdfunding campaign during the COVID-19 crisis and re-activate its constituencies by sharing the Stories of Change of their volunteers.

Case Study: Walk the City (Czechia)

A brand is not just a logo, but an emotion. This way of thinking is what made an established, 30-year-old Czech organization, Prague Mothers, decide to rebrand and change its name to Walk the City, a name which better reflects…

NIOK´s Social Base Building Methodology

The publication summarizes seven years of experience of Hungarian NIOK Foundation in supporting civil society organizations in social base building. It describes the concept of social base building in detail, and depicts the activities that foundations or other organizations can…

Constituency Building: Insights and Ideas

How can organizations strengthen their links to active citizens and the public at large under the conditions of a shrinking space for civil society? This paper summarizes practical experience and insights from the representatives of donors and civil society organizations…

The Social Base Building Toolkit

This practical guide helps civil society organizations to start building their social base step by step. A set of articles advices on how to build a social base building strategy, how to create meaningful fundraising and communications strategies, how to…